This is the hair mask for frizzy hair we’ve ever tried

JAt this time of year, frizz is my number one nemesis. He’s the Joker of my Batman, the Heidi Montag of my Lauren Conrad, the Kristin Cavallari of my Lauren Conrad, the Spencer Pratt of my… well, you get the idea.

Unlike sweat, which I can wipe away and deodorize, if frizz sets in by midday, there’s literally nothing I can handle it until I get home and find my straightener.

Since the only way to truly manage frizz is to prevent it, I’ve dedicated a parcel more hours than I’d like to admit trying to figure out the best ways to do it (luckily, as a beauty editor, that’s technically considered “work”). I tried using specialty conditioners, anti-humidity sprays, and more serums than most people would ever need to taste in their lifetime, all with varying degrees of success.

But this morning I went to an event announcing the launch of “Together Beauty,” a clean and natural hair care brand that just launched at Sephora, and the team introduced me to an anti-frizz method that really, really work. As in, I hiked 20 city blocks in NYC in 92 degree heat (I gotta do those steps!) and my blowout was still perfect when I got to the office.

According to brand founder Sam Brocato, using a hair mask and letting it sit for five minutes under a dry towel is the ultimate way to get rid of frizz. “Hair masks smooth, strengthen and hydrate dry strands,” he explains, adding that naturally dry, frizzy hair becomes calmer and damaged, bleached and color-treated hair can actually be strengthened and rebuilt with treatments. regular. I used the Together Beauty Crown and Glory Smoothing Mask ($28), and all I have to say is, day.

While there’s no doubt that using a hair mask alone can do wonders, there’s an added frizz-busting benefit of letting it sit under a towel for a few minutes. “The heat and humidity of the towel expands the hair shaft, allowing deeper penetration of essential ingredients,” Brocato explains. Plus, you know, it also makes you feel like an ultra-luxe spa guest, which certainly doesn’t hurt. Instead of a hot towel, you can also apply the mask in the shower and put on a shower cap, and the steam should do the same.

Then all you have to do is remove the towel (or shower cap), massage your scalp for two minutes (… see? I told you it would feel like you were in a spa) and rinse. You can top it all off with Together Beauty Flower Supply Hair Oil ($45). Repeat once a week for your smoothest, shittiest hair ever.

This weather is also brutal for other aspects of your beauty routine. Here’s how to hack your makeup and skincare routines during the summer months without ever looking like a greasy, sweaty mess.

Melissa R. Brumfield