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If your hair is prone to frizz, you might want to hear about a new hair treatment that promises to smooth your locks and make your mane silky smooth.
Just in time to help you look your best, even in the humid summer or after a dip in the pool, Wow is an at-home keratin treatment that leaves your hair shiny and static-free for up to three months after application.
And even better, MailOnline readers can get 15% off the £40 treatment using code SUMMERHAIR15, which means three months of beautiful hair with minimal effort works out to just over £10 a month.
Owow at-home keratin treatment leaves hair smooth for up to three months after just one application – and users are seriously impressed with the results
MailOnline readers can get 15% off the £40 treatment with code SUMMERHAIR15, meaning three months of good hair with minimal effort works out to just over £10 a month
Founded by beauty entrepreneur Georgiana Grudinschi, Wow has had over 48,000 happy customers so far, and several have posted some seriously impressive hair transformations on Instagram.
Instagram user @SerenityNo6 a hair and beauty salon shared a reel showing how Owow can be used to achieve smooth locks and wrote in the caption: “This is the perfect product to use at home for salon quality results during lockdown .”
another user @KatieJenkinson93 showcased a stunning before and after transformation, with the light bouncing off her super straight, tamed red hair in the after pic.
Owow’s own Instagram account @owowbeauty also reposts impressive customer results and shows how easy it is to use the product.
All you have to do is spray your hair all over with it. the treatment and leave it on for 40-60 minutes, before rinsing it out, blow-drying it and smoothing it to finish.
Beauty fans who tried the Owow treatment took to Instagram to share the results
Some in-salon keratin treatments use the chemical formaldehyde and smell toxic, not to mention harming hair in the long run, but the Owow kit only contains ingredients that will nourish your hair and protect it from root to tip.
There are also thousands of five-star reviews on the Owow website, with customers saying it was a game-changer and made their hair much healthier.
“The change in my hair was huge after the treatment,” wrote one reviewer. “Now after a few washes the hair is still super smooth and I haven’t touched my flat irons which is amazing.”
Another added: “Not overrated here, this product has literally changed my life – I have naturally very frizzy hair which resulted in beautiful curls when I was younger and tried brushing it out but now , I can wash, blow dry and straighter than it has ever been.
Instagram user @SerenityNo6 hair and beauty salon shared a reel showing how Owow can be used to achieve sleek locks, while @KatieJenkinson93 showcased a stunning transformation, with the light bouncing off her super straight red hair and tamed in the photo after
Founded by beauty entrepreneur Georgiana Grudinschi, Owow has more than 48,000 satisfied customers so far
Some salon keratin treatments use the chemical formaldehyde and smell toxic, not to mention harming the hair in the long run, but the Owow kit contains only ingredients that will nourish your hair and protect it from root to tip.
Founder Georgiana explains, “I started googling at-home equivalents for keratin treatments and was surprised that even in a seemingly saturated market, there were no options available. I knew at this point that I had to fill that gap in the market.
“I knew I wanted to develop a treatment that people would use at home every few months, with minimal effort in between. And it was essential that this product be healthy and ethical.